Online learning has evolved tremendously over the last decade, and as technology has helped us learn through new channels, it has also developed new challenges that some argue put learners in a passive role and reduce interactivity. In a recent article, eServe spoke with a few digital specialists and e-learning companies to look at how effective videos are in the training and educational process. Included in the article, Chris Hood shared some thoughts, “true video learning should be developed out of content the viewer truly desires to learn. If the desire to learn is genuine and the materials are something …
Tag: Video Strategy
Last year we shared some insights with Nicholas Bodell in a series he wrote about the importance of video in your digital strategy. No we wanted to look back and see if our strategies have changed within a year. In 2016, Wyzowl found that 61% of businesses stated they currently use video as a marketing tool, and of that, 2/3rds were not using video in 2015. It was also predicted at that time 60% of all mobile data in 2020 would be video. So where are we today? A year later, 63% of businesses are using video as a marketing …
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