Search Engine Optimization in Orange County

Looking for help with your Search Engine Optimization (SEO) in Orange County, California? We’re guessing that’s how you found this page. You’re probably thinking that this article is just some blatant attempt to rank this page in search engines based on the term “Search Engine Optimization in Orange County” and in some ways, you’d be right, however that’s only part of the story.

The truth is, in today’s digital world, keyword targeting in order to improve your search engine ranks is only a small piece of the SEO puzzle. Without it, the search robots aren’t able to draw a correlation between your page and what searchers type into the search engine. But over the years, some people and “SEO Gurus” took this approach too far. They generated content that was so focused on the search robots, they stopped caring that real people would be reading your content. As a result, we’ve seen a shift in how Google and Bing rank sites, moving away from keywords, and focusing on what users care about the most; relevant content, website performance, and mobile friendliness. In other words, getting to the content you want to read easily and quickly.

Search engine rankings take time, and we want to be transparent with our clients. If you decide to start reading our blog, that’s what you’re going to get. We’re not going to tell you that you’re going to rank on every term in the first six months. We believe firms that tell their clients that are either lying to them, or planning on returning all of their money when they fail. We’re not going to lie to you, and adding financial pressure to the situation only tempts firms to leverage black-hat SEO techniques.

As for our strategy, we love to work with companies local in Orange County, California, but if you are out of the state, we can help you with your local SEO as well. We can work over the phone, online, by Skype or Google connect, and we’ll start with a simple audit to give us a starting point. From there, we can begin focusing on the specific SEO/SEM issues that will drive your ranks up.

If you’ve come here looking for a laundry-list of website maintenance services, here are a few:

  • Content updates
  • Document updates
  • Image optimization
  • Accessibility optimization
  • On-site search optimization
  • Page speed optimization
  • User management
  • Content archiving
  • Website Backups
  • Software and plugin updates
  • Plugin installations
  • URL redirects
  • Form audits
  • Usability enhancements
  • Google Analytics setup and configuration

Looking for something specific? We cover a wide range of digital marketing activities to help drive traffic, generate leads and improve your SEO. Contact us and we’ll talk with you about your needs.